Steve Heiting

Easing the boat into the narrow bay, I could sense our fishing success was about to change.
Through five hours of fishing under cloudless skies we had raised only a single, lazy muskie, but now the conditions finally felt right. We had chosen the bay because it faced eastward and was, thus, protected from the stiff northwest breeze that followed the passing of a cold front. All day the thick weeds that lined the back of the bay had been warmed by the sun, and cabbage tops protruded above the surface.

The term “every color of the rainbow” doesn’t apply to fishing lures, especially those designed for muskies. Lure manufacturers today offer far more options than even Mother Nature ever dreamed. A skeptic may say wild colors are simply an attempt to sell more lures, but an angler with a hot lure would argue otherwise. And a newcomer to the sport may find it all very confusing.
So, does lure color really matter?