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Tuesday, October 27th, 2026

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Wisconsin fishing-lure maker, Greg Nimmer, carves his own niche

Greg Nimmer uses a large knife to carve muskie lures from basswood. He’s holding a Wolly-Pog, his most popular bait. (Photos by Greg Seubert)

What the heck is a Wolly-Pog? Its creator, Greg Nimmer, isn’t even sure.
To some, it’s an effective topwater muskie lure. To others, it’s a collectible work of art. Both uses are fine with Nimmer, who has been carving and creating one-of-a-kind lures like the Wolly-Pog at his Tomahawk home since the late 1970s.

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