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Wednesday, April 29th, 2026

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Bill Hilts, Jr.: New promotion is about the love of fish, water and beer in Western New York

Pictured are (left to right) Kyle Glenn, Chris Groves and Rob Benigno as they showcase cans of River Bank Lager from Thin Man Brewery/Community Beer Works that will help raise funds for projects that support fish and anglers in Western New York. (Contributed photos)

There was a new promotion held in Western New York that focused on protecting water for the fish, and the beer. It kicked off in mid-April in Buffalo, a collaboration that was several months in planning.
Trout Unlimited teamed up with Rivers-Lakes-Streams (RLS), as well as with Thin Man Brewery/Community Beer Works when the brewery unveiled its new River BankLager to support the angling community.

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