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Steve Sarley: New fishing lure craze has been a thing since my childhood

Angler craze over new lures is nothing new, Steve Sarley points out as he shares his desire to acquire one of the urchin-like models like the Berkley Moeba (above). (Contributed photo)

How much would you pay to catch a fish? I’m not talking about the cost of the best rod and reel, the cost of a boat, the cost of a fly-in vacation, or even the cost of a local guided fishing trip. I just want to know the maximum cost you would pay for a lure to tie on to your fishing line that will give you a shot at that fish of a lifetime.
There was a huge buzz for the Flying Lure when it came out and splashed all over our television sets. It wasn’t expensive, but everyone had to have one.

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