Industry News

Pure Fishing names new CEO

Neil Eibeler has replaced John Doerr as CEO of Pure Fishing. Eibeler has been with Newell Brands for 16 years, including as president of Irwin Tools since 2001 and president of Rubbermaid Commercial Products (RCP) since 2010, and his role as president of Professional Segements for the last 20 months carries responsibility for global businesses, including with Lenox, Hilmore, Rubbermaid Commercial and…

Aldo Leopold Foundation teams with Bast Durbin Advertising on hunting book

Slinger, Wis. — The Aldo Leopold Foundation (ALF) has retained the services of Bast Durbin Advertising to help market and create a new book titled “A Conservationist’s Guide to Hunting.” “We have several goals for this project including recruiting new hunters and increasing the number of people who are ‘hunting-curious’ and are considering hunting,” said Alanna Koshollek, evaluation coordinator for ALF….

Derick Prelle new president, CEO at Mills Fleet Farm

APPLETON, Wis./BRAINERD, Minn. — Mills Fleet Farm, a midwestern, value- based retailer of lifestyle merchandise serving active, outdoor families and suburban and farm consumers, has announced the appointment of Derick Prelle as president and Chief Executive Officer, succeeding Wayne Sales, who has been serving as interim CEO since January. Derick Prelle joins Mills Fleet Farm from KKR Capstone where, as managing partner-Americas,…

NWTF celebrates release of Wildlife Restoration Act funds

Matt DiBona (l), Interior Secretary Ryan Zinke and Fred Bird. (National Wild Turkey Federation)EDGEFIELD, S.C. — Interior Secretary Ryan Zinke formally announced the release of $1.1 billion from the Federal Aid in Wildlife Restoration Act on Tuesday, June 13 that will continue to support fish, wildlife and habitat conservation. Prior to the announcement, Zinke met with a group of hunting and conservation…

Minnesota-based Bill’s Gun Shop & Range earns NSSF Five-Star Rating

NEWTOWN, Conn. — The National Shooting Sports Foundation (NSSF) has announced that Bill’s Gun Shop & Range, with stores across the Upper Midwest, has achieved Five-Star Ratings at all five locations. Originally a single range built into Minnesota’s Robbinsdale Town Center in 1998, Bill’s Gun Shop & Range was purchased by current owner John Monson in 2003. That purchase was followed by…

Bast Durbin hires social media director

Slinger, Wis. – Bast Durbin Advertising has announced the hiring of Hannah Stonehouse Hudson, who will handle all things social media for the company. According to a Bast Durbin news release, Hudson is a social media communication and content strategy expert who has spoken and taught extensively on social media and the power of virtual communities, managed and built numerous successful Facebook and Instagram followings, created…

Silent Legion Suppressors partners with Source Outdoor Group

Silent Legion, a veteran-owned manufacturer of suppressors and accessories, announced today that it has partnered with Source Outdoor Group of Gainesville, Ga., to execute its strategic marketing and media outreach plans. The product line features quick-detach and direct-thread products, as well as suppressor covers and pouches. The suppressor lineup covers a wide range of cartridges from rimfire to .338 Lapua…

Classic Bass Champions Tour announces Skeeter Boat Center sponsorship

ZIMMERMAN, Minn. — Classic Bass, a provider of bass tournament angler informative, current information, and presenter of the new Champions Tour bass tournaments, has announced that Skeeter Boat Center will be a sponsor of the Champions Tour during the 2017 season. Classic Bass aims to provide bass fisherman with beneficial and current bass fishing information, which now will be boosted by the…

Pete Brownell elected president of National Rifle Association

Pete Brownell of Montezuma, Iowa, was elected by the National Rifle Association Board of Directors as president May 1 following the 146th NRA Annual Meetings and Exhibits in Atlanta. An NRA life member, Brownell is the chief executive officer of his longtime family-owned firearm and firearm accessory retailer, Brownells. He brings a record of leadership, a passion for the outdoors and shooting…

Record visitations at national parks generate billions of dollars in 2016

(National Park Service)WASHINGTON – National park visitation generated $34.9 billion for the U.S. economy in 2016, a $2.9 billion increase from 2015, and supported 318,000 jobs, the U.S. Department of the Interior announced today. The 2016 National Park Visitor Spending Effects report is available here. “A record-breaking 331 million visitors came to parks like the Grand Canyon and Gettysburg in 2016…

New world-record animals highlight Pope and Young Club’s 30th biennial convention

(Pope and Young Club photos) Pope and Young Club world records were on display at the club’s 30th biennial convention earlier this month in St. Louis, Mo. The three-day celebration, held every two years, is where the club honors the top big-game animals taken in North America over the previous two years and recognizes new bowhunting world-record animals. The four new records: Typical…

Harling named director of Hunting Heritage Programs at NWTF

EDGEFIELD, S.C. — Becky Humphries, new CEO of the National Wild Turkey Federation, recently announced Mandy Harling as the director of Hunting Heritage Programs. In her new role, Harling will supervise the staff and programming for hunting heritage, the NWTF Winchester Museum and education and outreach on the NWTF’s Hunting Heritage Center in Edgefield. Since being name the acting director last year, Harling…

NWTF Gobble Map app upgraded

(NWTF image)EDGEFIELD, S.C. — The National Wild Turkey Federation Gobble Map app has been improved and is ready for the 2017 spring turkey seasons, according to the NWTF. The “turkey hunter toolkit” app is free on both Android and Apple devices. Users of the NWTF Gobble Map will find a variety of features, including reports of turkey activity in their area, public…